Steel City Pops

After a corporate restructuring, the brand needed to re-present its product in a fresh, exciting way. So we turned the thermostat way down and put on our jackets to photograph a few of SCP’s seasonal flavors—all of which come from the yummy ingredients you see pictured. We ate our fill of pops (flavor surprise: cantaloupe) while we helped SCP fill their content needs for web and social platforms. HMU for other flavor recs!

Art Director: Meredith Robinson.


All Images Copyright © Rob Culpepper 2009-2021